Offering a shopping area and a restaurant, the comfortable 5-star Novelty Hotel Istanbul lies in a business area, just 1.2 km from the Roman monumental Column of Constantine and around a 10-minute drive from such cultural places of interest as Istanbul Riverside Museum of Modern Art. Located just a few steps from the Historic Beyazit Stone Tower, the smoke-free hotel boasts international cuisine served at the onsite à la carte restaurant.

This Istanbul hotel has a prime location within 25 minutes' walk of the Bulgarian Orthodox Church, while shopping venues like the indoor Historia Shopping Mall are 900 metres away. The Novelty Istanbul is a mere 200 metres from Laleli bus stop and right near Beyazıt Square. Guests might as well visit Alfred Heilbronn Botanical Garden, which is merely 1.4 km away. Located about a 5-minute ride from the accommodation, the 4th-century Byzantine Hagia Irene Church Museum is open for visiting by worshippers and tourists. The Novelty lies 250 m from Vezneciler-İstanbul Üniversitesi underground station and in proximity to Yenikapi train station.

The air-conditioned rooms comprise a balcony, and offer a flat-screen TV with satellite channels along with a mini fridge bar, tea and coffee making equipment. The bedrooms come with extra-long beds. Featuring a separate toilet and a shower, the bathrooms also have a hair dryer and a shower cap. Guests can enjoy rooms with views of the city.

A buffet breakfast is served each morning at the Novelty Istanbul. Food options for breakfast are available at the on-site Open Buffet Breakfast Restaurant restaurant. There is a restaurant serving European food nearly a 5-minute walk away.